Saatchi&Saatchi 2006 This is where I started. Where I became an Art Director. During those years I worked on different clients. Manly on Renault where I worked on campaign and product. I had the chance to understand how to shoot a car and how the car industry works.
I also worked on a TIM, La7, Intesa SanPaolo, Pirelli and so on…
Bcube 2009 When I moved to Bcube I became an Associate Creative Director. I manly worked on car like BMW, Mini and BMW Motorrad. I had the chance to work on global pitches for Coca-Cola, Adidas, WWF, Diesel and Campari.
For BMW I shooted a 360° campaign for the launch of the new Series 1. For MINI I worked on the launch of the Diesel Cooper SD engine launch. For Bmw Motorrad I worked on different campaigns and I designed the SuperBike logo the SuperBike team is still using.
For Campari I worked on 4 global calendars with Penelope Cruz, Uma Thurman, Eva Green and Kate Hudson.
With Diesel, WWF and Adidas I got shortlisted at Cannes and got different medals at the Italian Art Directors Club.
Leo Burnett 2013 Here is where I’m working as Creative Director. I kept on working on Campari and I started on ING Direct Bank, Giovanni Rana, Maserati, Fiat, Jeep, FCA, Samsung, WWF, Unipol SAI insurance and this where I won the McDonald’s pitch.
Here I work with a team of 20 people where I coordinate different projects on different brands. My expertise is not only italian but also international.
I worked in Detroit for the FIAT 500 launch in the USA.
With Samsung and with WWF I got shortlisted at Cannes and won international awards like Epica and the AdAge innovation award Isaac. In Italy I received differents medals at the Italian Art Directors Club. With McDonald's I gained a shortlist in the media category at the 2017 Cannes Lions.
Grey 2018 Since July 2018 I moved to Grey. I am currently Creative Director after a significant experience on Vodafone and Nomads Food.
2022 I won the pitch for Edison, one of the major italian energy provider and also the social account for Honda motorcycle. In addiction to that I also won other smaller new business. In the meantime I do overview the all creative department.
2023 UniCredit is part of the family. We will be covering all the corporate communication from the Headquarter in Milano.
2024 Popeyes from RBI group is now a new client. Through a pitch we gained the trust from the international group working on the launch of the first restaurant in Italy with the targhet of 50 restaurants in 5 years.